ControlZ has taken a major step in reshaping smartphone affordability in India by introducing a first-of-its-kind 24-month EMI option for premium renewed smartphones. In partnership with Bajaj Finance, the brand is now offering high-end devices, including iPhones, at incredibly accessible monthly instalments starting from just ₹999.
This move marks a significant shift in how consumers can access premium technology. Traditionally, high upfront costs have limited buyers from opting for flagship devices, but ControlZ is now addressing that barrier with extended financing options that make ownership easier and more practical.
The new offering, launched under the “AFFORDABILITY” initiative, is currently available at ControlZ’s flagship store and through its authorised retail network across India. By combining long-tenure EMIs with certified renewed quality, the company is targeting a broader audience looking for premium devices without stretching their budgets.
ControlZ’s Founder, Yug Bhatia, highlighted that the introduction of 24-month EMI plans is a crucial milestone for the brand and the entire renewed smartphone segment. He emphasized that affordability remains a key concern for consumers, and this initiative directly addresses that challenge while maintaining high-quality standards and reliability.
Bajaj Finance also reinforced its commitment to enabling aspirational purchases through flexible financial solutions. The collaboration with ControlZ reflects a shared vision of making premium technology more accessible to Indian consumers through smarter ownership models.
What further strengthens ControlZ’s proposition is its robust quality assurance process. All devices are refurbished at the company’s Renew Hub in Gurugram, a fully automated remanufacturing facility built to globally recognized R2 and ISO 9001 standards. Each smartphone undergoes over 300 rigorous quality checks to ensure consistent performance and reliability.
In addition to quality testing, every device comes with an 18-month warranty, which closely matches that of a new smartphone. Buyers also get 100% battery health certification, ensuring long-term usability without compromise.
Compared to previous purchasing models where renewed smartphones were mostly seen as budget alternatives, this initiative positions them as a smart and premium choice. With flexible EMIs and strong quality backing, ControlZ is redefining the perception of refurbished devices in India.
Pricing and availability remain one of the biggest highlights of this announcement. With monthly instalments starting at ₹999, consumers can now access premium smartphones without paying a large amount upfront. The offering is already live across ControlZ stores and partner outlets nationwide.
Overall, this move signals a new phase in India’s smartphone market, where affordability meets premium quality. ControlZ is not just making devices cheaper—it is changing how people think about owning flagship smartphones by making them more accessible, reliable, and financially manageable.
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