YouTube

YouTube has now become a full-time career option for many creators in India and other parts of the world. From vlogers and gamers to teachers and entertainers, everyone is using this popular and oldest video-sharing platform. However, so many people are involved in this race that to become the right podcaster, it is not easy to get views and to get real likes and loyal subscribers require a lot of discipline and continuity, as well as following the right practices on the platform.

In today’s time, to get traction, youtubers have to post content regularly, with the right edits and good content. But many Indian YouTubers are inadvertently making many mistakes which are harming their credibility, which is reduced to their real engagement opportunities.

1. Do not use misleading thumbnail or clickbate title: Using bright thumbnails and exaggerated titles may give you temporarily views, but the trust of platforms and users may be less over time. Indian viewers are getting smart every day and can easily identify any clickbate content which is being posted on the platform.

If your content does not match thumbnail or title, the audience can leave the video before expectation. This can also affect the ranking on watch time and platform. The algorithm of YouTube rewards honest engagement, not false promises.

2. Avoid copying-pasting of viral content: It can be attractive and many people are uploading viral reels and uploading it on their channel again, but the copyright rules of YouTube are very strict. If you are using someone else’s content without permission, your channel can also get a strike or permanent ban. Video creators can use their unique twist on trending topics. Use the ‘rimix’ or ‘shorts’ feature of YouTube responsibly so that you remain safe and original.

3. Do not ignore community guidelines and montage rules: India has a diverse viewer class with different languages (according to the state), and youtube hopes to strictly follow the creators community guidelines. Hate speech, misleading health advice, violent content or adult theme content is strictly banned, and platform suggests not to upload anything like this, otherwise you may get a strike or ban. Violation of YouTube rules (even inadvertently) may result in immediate demonetisation or removal. Read the platform’s monetization policies, especially if you are applying for YouTube Partner Program (YPP).

4. Do not beg for continuous likes and subscription: Yes, it’s okay if you ask your audience to ‘like and subscribe’, but there is no need to emphasize. If you are doing it again or again, it may look like frustration, and youtube can also send a strike. Indian viewers appreciate natural and respectable reminders, so instead of asking, pay attention to creating price-powered content that will motivate people to engage.

5. Do not upload inconsistent or poor quality content: YouTube algorithm takes favor to those who upload videos regularly. Also, content creators should note that if the audio is not clear, the lighting is poor, or the content seems to be in a hurry, the audience is less likely to return to the video or page. To make the original content with the original audio, one should invest in a basic mike, as well as the natural light and the video should be cleaned so that the traction can be found.

Always remember, continuity is the key to making loyal subscribers in India’s competitive creator space. In the end, we all know that becoming a successful YouTube creator in India is not just about going viral, but is about making faith and authenticity over time.

Stay updated with the changing policies of YouTube, listen to your audience’s response and focus on creating fundamental, valuable content. Also, avoid shortcuts and you will definitely find your authentic likes, views and subscriber base growing stability.