Lu Weibing talks about why Xiaomi home appliances are growing rapidly: Midea and Haier are worth learning – Passionategeekz –

[CNMO Technology News]Recently, Lu Weibing reported to netizens the latest achievements of Xiaomi home appliances during the live broadcast. On June 20, Lu Weibing posted a long article to analyze why Xiaomi home appliances have such a rapid growth momentum.

Lu Weibing

For a long time, the home appliance industry has been labeled as a “maturity-breaking” but Lu Weibing pointed out that this understanding is not accurate. At present, the home appliance industry is transforming from traditional home appliances to smart home appliances, forming a new blue ocean.

Mijia refrigerator

Lu Weibing said that the rapid rise of Xiaomi Technology home appliances is inseparable from three major factors. First, there is a deep accumulation of technology and industry. Over the years, Xiaomi has invested more than 11 billion in the field of technology and home appliances, laying a solid foundation for product innovation and large-scale production. Second, adhere to user experience-oriented innovation. Third, ecological cognition is leading. Xiaomi breaks out of the single product thinking and creates a collaborative experience from the perspective of “the whole ecology of people, cars and homes”.

Lu Weibing emphasized that the blue ocean of technology and home appliances has just begun. As a century-old industry, seniors such as Midea and Haier are worth learning from. Xiaomi will take the mission of “being a contributor to industrial value and an promoter of industrial progress” and look forward to working with outstanding peers to promote the sustainable development of technological home appliances and help Chinese home appliance companies go global together.

According to Passionategeekz, Xiaomi’s home appliances achieved impressive results in 2024, sales of air conditioners, refrigerators and washing machines increased by 66%, 48%, and 65% year-on-year. In the first quarter of 2025, air conditioners, refrigerators and washing machines ranked fourth in the country, and water purifiers achieved a first-rate market breakthrough. Xiaomi has redefined the growth paradigm of the smart home appliance industry with an average annual growth rate of over 30%.

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