From the Club World Cup to the kitchen Hisense refrigerator, use “MVP OF FRESHNESS” to seize the freshness C position – Passionategeekz –

[CNMO Technology News]During the 2025 Club World Cup event, Hisense Refrigerator, as the global official partner, debuted on the arena with the theme of “MVP OF FRESHNESS”. With the help of this international stage, it promoted its latest vacuum magnetic field preservation technology, which attracted widespread attention.

The “MVP OF FRESHNESS” proposed by Hisense Refrigerator this time is intended to convey its leading strength in the field of food preservation. Relying on years of technological research and development accumulation, Hisense has completed the technical iteration from vacuum 1.0 to vacuum 4.0. The latest generation of vacuum 4.0 technology introduces magnetic fields into the preservation system, and through the synergy of multi-physics fields, a new breakthrough in delaying food degradation from the molecular level.

According to the introduction, this technology effectively reduces the oxidation, air drying and bacterial growth by creating a closed environment with constant temperature, low oxygen and low pressure. At the same time, the application of magnetic fields can promote the orderly arrangement of water molecules and inhibit enzyme activity through magnetobiological effects, thereby improving the fresh preservation effect. Experimental data show that with the support of this technology, the TVB-N value after 7 days of fresh meat storage is about 50% better than the national first-class fresh meat standard; the color of the apple slice remains the same as before, and the weight loss rate of strawberries is only 2.5%, and it remains full.

In addition, Hisense refrigerator is also equipped with a DBD ion active sterilization and odor cleaning system, with a sterilization rate of 99.9999%, and a odor cleaning efficiency of more than 99.9%. It can effectively remove odors, ethylene and viruses, and further ensure the quality of food and the cleanliness of the storage environment.

In recent years, Hisense has continued to increase its R&D investment and has made continuous breakthroughs in the field of refrigerator preservation. In 2024, Hisense refrigerator ranked first in the vacuum fresh-preserving category in the Chinese market. This is also the fifth time Hisense has joined hands with top global football events for brand promotion, and has continuously enhanced its global influence with the help of international sports platforms.

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