[CNMO Technology News]Recently, it was reported that after the Zunjie S800 was officially released and mass production, the Zunjie brand will also launch two new models, one of which is the Zunjie S600, which is positioned lower than the S800, and may be aimed at a wider range of luxury car consumer groups. Hongmeng Zhixing has not yet responded to this.
As the first model of the Zunjie brand, the Zunjie S800 was officially launched on May 30 this year, with a price range of 708,000 to 1.018 million yuan. According to data disclosed by Hongmeng Zhixing, the order volume of this model exceeded 1,000 in just one hour on the market, reached 1,600 in 24 hours, and the cumulative orders exceeded 5,000 in 19 days, with high market attention. At present, the Zunjie S800 has been put into production in batches at the Zunjie Super Factory in Feixi County, Hefei, and is scheduled to launch the “Pioneer Plan” delivery on June 26. The remaining versions of the models are expected to be delivered in mid-August.
Xiang Xingchu, chairman of JAC Group, previously stated that relying on the R&D and manufacturing experience of Zunjie S800, the company is accelerating the research and development of the second and third models of the brand, aiming to provide Chinese consumers with more high-end luxury product choices. Li Ming, general manager of JAC Group, revealed that by September this year, Zunjie S800 will strive to achieve a monthly production capacity of 3,000 vehicles and sprint to a monthly production target of 4,000 vehicles by the end of the year.
According to public data, from 2020 to 2024, the domestic passenger car market size of more than 600,000 yuan will remain between 400,000 and 480,000 vehicles. CITIC Securities analysts believe that the annual sales center of this segment is about 450,000 vehicles, and the Zunjie brand is expected to occupy about 20% of the market share, that is, the annual sales target is between 80,000 and 100,000 vehicles.
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