Break the record again! Xiaomi 618’s cumulative payment amount through omni-channel exceeded 35.5 billion yuan – Passionategeekz –

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[CNMO Technology News]In the early morning of June 19, Xiaomi officially released the 618 ultimate battle report: the cumulative payment amount through omni-channel exceeded 35.5 billion yuan, breaking the record of major promotions in previous years. This achievement not only demonstrates Xiaomi’s strong competitiveness in the consumer electronics field, but also marks the full implementation of its “human, car, and home ecology” strategy on the market.

Judging from sales data, Xiaomi’s mobile phone category continues to dominate the list through multiple platforms. As of 23:59:59 on June 17, Xiaomi has 150% of the sales champion of domestic mobile phones in the price range of JD and Tmall, and the REDMI K80 series has become the sales champion of JD and the sales champion of Tmall at 2000-2999 yuan. REDMI Turbo 4 Pro has become the sales champion in JD.com’s 1500-1999 yuan price range. Xiaomi Pad 7 Ultra has become the double champion of Android tablet sales/sales in JD.com’s price range of 5,500 yuan or above. Xiaomi Band 9 Pro has become the double champion in sales/sales of JD.com/Tmall Smart Band category.

The AIoT ecosystem has become another growth pole of this big promotion. Among them, Mijia Portable Ready-to-Drinke Water Heater, Mijia Suihang Portable Juicer 2, Mijia Intelligent Sterilization Foot Bathroom, Mijia Fascia Gun 3 Mini Edition and other products have won the first place in sales and sales of JD.com in the same category. As Xiaomi’s ecological chain products become increasingly perfect, Xiaomi has also achieved good sales performance in many market segments.

According to Xiaomi’s official statement, Xiaomi will hold a major press conference at the end of June to bring Xiaomi’s second new car, Xiaomi YU7. In addition to the new car, Xiaomi will also bring two new phones, Xiaomi MIX Flip 2 and REDMI K80 Supreme Edition, two new tablets, Xiaomi tablet 7S Pro and REDMI K Pad, as well as many new products such as Xiaomi AI glasses, Xiaomi open headphones Pro, and Xiaomi bracelet 10.



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