Passionategeekz On June 24, according to Qingdao Radio and Television News, a netizen posted that Pop Mart entered the home appliance industry. The netizen said that Pop Mart HR is recruiting talents in the refrigerator field on a certain recruitment platform.
The report mentioned that Pop Mart is indeed recruiting talents in the field of home appliances, including small home appliance procurement supervisors, home appliance quality experts, R&D engineers and other positions.Pop Mart’s salary for recruiting home appliance-related talents is between 12,000 and 45,000 yuanthe work locations are distributed in Shenzhen, Dongguan, Shanghai, Beijing and other places. In terms of recruitment requirements, some positions directly indicate the needsRefrigerator, coffee machine, breakfast machine, electric kettleHe also has relevant experience and stated that the project is a large investment project with A+ and above.
The media said it tried to contact Pop Mart’s relevant person and human resources department, but received no relevant response.
LABUBU doll blind boxes were so popular around the world earlier this year, and its company Pop Mart also saw its market value soaring. With the popularity of blind boxes, how to maintain subsequent IP value growth has become a problem that the company needs to consider.
According to Nanjing Morning News, Pop Mart not only builds Pop Mart Paradise, but also plans to strengthen the content-level “infrastructure” and will launch the animation series “LABUBU and Friends”.
The report mentioned that Wang Ning, the founder of Pop Mart, revealed that Pop Mart has officially established a movie studio and will make movies later.
Passionategeekz noticed that Beijing Pop Mart Cultural and Creative Co., Ltd. has registered the copyright of the first season of the animation series “LABUBU and Friends”. The registration date is March 18, 2025 and the creation completion date is January 15, 2025.
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